Heritage’s twin May 4 sales set multiple records across trading cards, comics, and entertainment collectibles, led by a $687,500 Luke rookie.
By Intelligent Collector Staff | May 6, 2026
Heritage Auctions’ third annual May 4 “Star Wars Day” sales delivered $3,600,737 across two sessions, with the company citing strong global participation and record prices across trading cards, comics, original art, and screen-used collectibles. The combined auctions drew more than 1,600 bidders, according to the press release.
The Star Wars Day Trading Cards, Action Figures & Toys Auction led the week at $2,321,286, posting a 100% sell-through across 570 lots. The biggest result came from high-grade 1977 trading cards—specifically, Luke Skywalker. A 1977 Topps Star Wars Series 1 #1 “Luke Skywalker” PSA 10 realized $687,500, more than doubling its prior record price of $268,400 set in 2025, per Heritage.
A second Luke benchmark followed in the Canadian issue. The 1977 O-Pee-Chee Star Wars #1 “Luke Skywalker” PSA 10 brought $375,000, which Heritage said reset the record for the card after a $100,000 mark set in December 2025; the release notes only two PSA 10 examples exist.
Demand extended beyond Luke to other key 1977 cards. A 1977 Topps Star Wars Series 1 #7 “The Villainous Darth Vader” PSA 10 realized $206,250, surpassing a prior high of $48,000, and a 1977 Topps Star Wars Series 3 #207 “C-3PO (Anthony Daniels) Error” PSA 10 sold for $41,250, topping its previous $25,000 high, according to Heritage.
The Hollywood/Entertainment Signature® Auction contributed $1,279,451, with Heritage reporting a 96.7% sell-through across 139 lots and 1,135 bidders. Leading that session was a Star Wars: Episode IV – A New Hope (1977) exhibition-quality five-foot Millennium Falcon filming miniature replica, which realized $350,000; Heritage described it as a record price for a non-production-made Star Wars model.
Comics also set a new benchmark. Star Wars #1 35¢ Price Variant (Marvel, 1977) CGC Signature Series 9.6 realized $162,500, which Heritage said is the highest price paid for a Star Wars comic.
Additional top lots included Howard Chaykin’s Star Wars #1 Story Page 7 original art (Marvel, 1977) at $57,500, Drew Struzan’s “Beware the Power of the Dark Side” artwork for The Empire Strikes Back (1983) at $45,000, and Pedro Pascal’s “Din Djarin” hero Mandalorian helmet from Season 1 of The Mandalorian at $40,000, per the press release.
Taken together, the results show where Star Wars collecting continues to concentrate: early franchise-era material in top condition, and visually or historically definitive artifacts that connect directly to how the saga was first seen, marketed, and made.
Source: Heritage Auctions press release (May 6, 2026).